Q.
We’re one day away (🦹🏼‍♀️). What do Canadians have to say about Halloween 2022?

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A.

Abacus Data had questions, so they interviewed 1500 Canadians, weighing the responses to mirror Canadian demographics. Their findings?

Trick or Treat?
Will this be a slow or busy year for your neighbourhood? Time will tell, but overall just 28% of Abacus respondents say their children will be trick-or-treating this Halloween. 72% say their children will not be out on a candy run.

And what will the 28% find when they go door to door? 43% of Abacus respondents say they will open their door to trick-or-treaters;  57% admit they will not.

Why go dark? The two most common reasons are i) living in a controlled entry building, and ii) ‘no kids’ in my area.

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And what do these 1500 Canadians see as the best and worst candy? As you’ll see below, one person’s delight is another’s bugaboo.

Best Halloween Candy
i. Licorice
ii. Skittles
iii. Tootsie Rolls
iv. Sour Patch Kids
v. Fuzzy Peaches
vi. Rockets
vii. Swedish Berries
viii. Starburst
ix. Riesens (Had to look that one up. These are German chocolate-flavoured caramels)
x. Candy corn

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Worst Halloween Candy
i. Candy Corn (👀)
ii. Licorice
iii. Tootsie Rolls
iii. Sour Patch Kids
v. Rockets
vi. Riesens
vii. Fuzzy Peaches
viii. Skittles
viii. Starburst
x. Skittles
x. Starburst
xii. Swedish Berries

🎃

To add fuel to the divisive fire: today is National Candy Corn Day in the United States.

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And then the ultimate loot bag question: what are the Best and Worst Halloween Chocolates according to Abacus Data’s Canadian research?

Best Halloween Chocolate
i. KitKat
ii. Reese’s Peanut Butter Cups
iii. Aero
iv. Snickers
v. Twix

🎃

Worst Halloween Chocolate
i. Twix (🙅🏽‍♀️)
ii. Snickers
ii. Reese’s Peanut Butter Cups
iv. Aero
v. KitKat

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And, finally, breaking the field wide open: Abacus wanted to hear what Canadians see as the best and worst things they have received whilst trick-or-treating?

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Best Halloween Scores Ever
i. Full-sized Candy Bar (word gets out on those houses right quick)
ii. Money
iii. Can of Pop
iv. Chips/Popcorn

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Worst Halloween Duds Ever
i. Apple
ii. Toothbrush
iii. Stale or Expired Candy (yipes!)
iii. Raisins
v. Candy Corn (💔)

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Happy Halloween!

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www.justcurious.ca

Header + Final Photos: Alexander Andrews
Photo 2: Ehud Neuhaus
Photo 3:Hansjörg Keller
Photo 4: Toa Heftiba